Spamdex
<World-Wide Web> (Presumably from "spam", "index") word spamming.
"Spamdexing has come a long way from the halcyon days of the summer of 1995.
Back then, all one needed to do was add the word 'sex' a thousand times at the end of a Web page to attract attention from the likes of Lycos.
The search-engine operators caught on fast" -- Andrew Leonard, Hotwired 1996 (http://www.packet.com/packet/leonard/96/32/index3a.html).
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